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Europe, Global, PR General, US

PR pros in Europe less powerful than in the US

{ 5 Comments \ Tags: , \ Jan2 }
PR pros in Europe less powerful than in the US So says a report by Professor Ralph Tench from Leeds Met University. The report, claimed to be the largest of its kind, looked at European Communication Managers’ perceptions of the practice in 2008 and found that Europe is lagging behind ...
PR General

Corporate social responsibility in the Economist

{ Comments Off \ Tags: \ Jan21 }
Corporate social responsibility in the Economist If you're interested in CSR you'll do yourself no harm reading this week's Economist. There are six interesting articles all available online dedicated to the role of CSR as a business function. I've read them all and broke down the ...

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