This is one I delivered in Newcastle at a NEPA (North East Publicity Association) event on Monday night. It contains one or two UK social media examples in. Enjoy!

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About a year ago I carried out a piece of research that looked at UK journalists using Twitter which was positively received from both PRs and journos. In fact, I’m going to stick my neck out and say it probably helped a couple of people in our respective industries establish relationships with one another over on Twitter. I know it helped me.

With this in mind, and because everyone likes a list, I’ve created this follow up post almost one year on. By no means is it exhaustive and it’s very likely I have missed some people out (I mean, really, it’d be quite difficult to find every UK journo given Twitter’s so mainstream these days).

Before you start here’s a short Q&A:

Q: How come I’m not included in the list?

A: Sorry, the research was done manually and I am only human. Send me an email, leave a comment or ping me an @reply on Twitter itself and I’ll happily add you.

Q: Why have you included me in the list? I don’t want to be, thank you very much.

A: Sorry, my bad, but all this is publicly available. Send me an email, leave a comment or ping me an @reply on Twitter itself and I’ll happily remove you.

Q: Why am I in the ‘Other’ section?

A: Simply because you are the only person on Twitter that works at your publication (or that I could find).

Q: You idiot, I left Acme News Journal six months ago! Why am I still down as working there?

A: Sorry! I did check, but it was late and I was tired. Let me know and I’ll change it.

Q: Anything changed since the last time?

A: Aside from an increase in numbers which, given Twitter’s growth and exposure this past year is obvious anyway, I suppose the most noticeable thing is the uptake of tabloid journalists using it. Last year there were none.

Q: Woohoo! I’m a PR person and now I can start following all these journos and push out spammy tweets about my clients to them!

A: Er, no you can’t. Read this blog post first to see how some journos feel about being approached on Twitter. If you do you’re an idiot and the other 99.9% of the UK PR industry that practice good Twitter etiquette will laugh at you when you’re outed.

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BBC

Tom van Aardt – http://twitter.com/tomVS
Richard Sambrook – http://twitter.com/sambrook
Tania Teixeira – http://twitter.com/taniateix
Jon Fildes – http://twitter.com/jonfildes
Declan Curry – http://twitter.com/declancurry
Dave Lee – http://twitter.com/davelee
Rory Cellan-Jones – http://twitter.com/ruskin147
Gill Penlington – http://twitter.com/GillPenlington (Question Time)
Paul Mason – http://twitter.com/paulmasonnews (Newsnight)
John Pienaar – http://twitter.com/JPonpolitics (5 Live)
Laura Kuenssberg – http://twitter.com/BBCLauraK
Peter Henley – http://twitter.com/Peter_Henley#
Joe Lynam – http://twitter.com/jblynam
Peter Cardwell – http://twitter.com/petercardwell (The Stephen Nolen Show)
Johnny Minkley – http://twitter.com/johnnyminkley
Connor McNicholas – http://twitter.com/ConorMcNicholas (Top Gear magazine)
Tim Reid – http://twitter.com/TimReidBBC
Raymond Snoddy – http://twitter.com/RaymondSnoddy
Paul Addison – http://twitter.com/pauladdo
Cornelius Lysaght – http://twitter.com/CorneliusRacing
Anna Adams – http://twitter.com/annaadamsBBC
Johnny Morris – http://twitter.com/mojo90
Mario Cacciottolo – http://twitter.com/SOTMario

Birmingham Post

Marc Reeves – http://twitter.com/marcreeves
Richard Padgett – http://twitter.com/richardpadgett
Mike Hughes – http://twitter.com/mikehughes
Tom Scotney – http://twitter.com/TomScotney
Andy Walker - http://twitter.com/andywalker82
Jonathan Walker – http://twitter.com/jonwalker121

Channel 4 News

Garry Gibbon – http://twitter.com/GaryGibbonBlog
Oliver King – http://twitter.com/oliverjamesking
Benjamin Cohen – http://twitter.com/benjamincohen
Cathy Newman – http://twitter.com/cathynewman
Alex Thomson – http://twitter.com/alextomo
Ben King – http://twitter.com/kumquatkid
Krishnan Guru-Murthy – http://twitter.com/krishgm
Ed Fraser – http://twitter.com/frasere

Company Magazine

Kirsty Hathaway – http://twitter.com/kirstyhathaway
Tracy Ramsden – http://twitter.com/Tracy_Ramsden

Computerworld UK

Mike Simons – http://twitter.com/ITjournalist
Siobhan Chapman – http://twitter.com/SiobhanBon

Computing

Bryan Glick – http://twitter.com/bryanglick
Angelica Mari – http://twitter.com/angelicamari
Mark Hillary – http://twitter.com/markhillary

Cosmopolitan

Rosie Mullender – http://twitter.com/mullies
Clare Smith – http://twitter.com/claresmith84
Natasha Guitto – http://twitter.com/natashaguiotto
Bridget March – http://twitter.com/bridgetmarch
Kate Creasey – http://twitter.com/katecreasey
Fiona Cowood – http://twitter.com/deskface
Lizzi Hosking – http://twitter.com/lizzihosking
Jacqui Meddings – http://twitter.com/j_meddler

Daily Express

Gabriel Milland – http://twitter.com/gabrielmilland
Paul Vale – http://twitter.com/PaulVale
Richard Palmer – http://twitter.com/RoyalReporter

Daily Mail & Mail on Sunday

Kirsty Walker – http://twitter.com/kirstywalker1
James Chapman – http://twitter.com/jameschappers
Suzanne Moore – http://twitter.com/suzannemoore197
Daniel Martin – http://twitter.com/MCLegolas

Daily Star

Nigel Pauley – http://twitter.com/nigelpauley
Mick Booker – http://twitter.com/MickBooker
Mike Ward – http://twitter.com/mikewardtv
Susan Hill – http://twitter.com/SuseHill
Mick Booker – http://twitter.com/MickBooker
Gemma Wheatley – http://twitter.com/GemmaWheatley
Neil Chandler – http://twitter.com/neilchandler

Digital Arts

Alice Ross – http://twitter.com/almostidealist
Neil Bennett – http://twitter.com/neilbennett

Engadget

Vlad Savov – http://twitter.com/vladsavov
Richard Lai – http://twitter.com/richardlai

E-consultancy

Chris Lake – http://twitter.com/lakey
Linus Gregoriadis – http://twitter.com/linusgreg
Graham Charlton – http://twitter.com/gcharlton
Patricio Robles – http://twitter.com/probles

ELLE

Lorraine Candy – http://twitter.com/lorraineELLE
Laura Davies – http://twitter.com/lauradavies

Financial Times

Tim Bradshaw – http://twitter.com/tim
Chris Nuttall – http://twitter.com/ftchris
Peter Whitehead – http://twitter.com/peterwhitehead
Richard Waters – http://twitter.com/richardwaters
Kate Mackenzie – http://twitter.com/kmac
Gideon Rachman – http://twitter.com/gideonrachman
Stefan stern – http://twitter.com/stefanstern
Ben Fenton – http://twitter.com/benfenton

Handbag

Debbie Djordjevic – http://twitter.com/scaredcrows
Anheke Hak – http://twitter.com/AnnekeHak

ITV News

Lucy Manning – http://twitter.com/lucymanning
Alex Forrest – http://twitter.com/alexforrestitv
Daisy McAndrew – http://twitter.com/daisymcandrew
Toby Castle – http://twitter.com/tobycastle

Journalism.co.uk

J Townend – http://twitter.com/JTownend
Laura Oliver – http://twitter.com/LauraOliver

Loaded

Andy Sherwood – http://twitter.com/AndySherwood
Jeff Maysh – http://twitter.com/jeffmaysh
Andrew Woods – http://twitter.com/woodsyloaded

London Evening Standard

Paul Waugh – http://twitter.com/paulwaugh
Mark Prigg – http://twitter.com/markprigg
Henry Hitchings – http://twitter.com/henryhitchings
Sri Carmichael – http://twitter.com/sricarmichael
Danny Brierley – http://twitter.com/dannybananas
Ellen Widdup – http://twitter.com/EllenWiddup

Macworld

Mark Hattersley – http://twitter.com/markhattersley
Karen Haslam – http://twitter.com/kazzzee

Management Today

Matthew Gwyther – http://twitter.com/MatthewGwyther
Hannah Prevett – http://twitter.com/hannahprevett

Marketing

Lucy Barratt – http://twitter.com/marketingeditor
Richard Abbott – http://twitter.com/RichardAbbott

MSN UK

Peter Bale http://twitter.com/PeterBale
Katie King http://twitter.com/ktking
Jane Douglas http://twitter.com/msntechjane
Nik Taylor http://twitter.com/msntechnik
Monica Stylli http://twitter.com/msnstylemonica
Matt Ball – http://twitter.com/thisismattball
Colleen Last – http://twitter.com/colleen_msnuk
Paul Carn – http://twitter.com/paulcarm
Matt Farrington-Smith – http://twitter.com/winlivematt
Mike Lok – http://twitter.com/theordinarychef
Ellen Godwin – http://twitter.com/holyellen
Alastair Bruce – http://twitter.com/ajbruce
Ian Dickson – http://twitter.com/the_roadtester
Steve Wilson-Beales – http://twitter.com/stevewb
Ed Holden – http://twitter.com/ed_holden_msnuk
Nigel Swan – http://twitter.com/motoringnut
Peter Bell – http://twitter.com/peterbel
Lorna Cooper – http://twitter.com/Coops_msntv
James Hurley – http://twitter.com/jameshurley
Nic O’Neil – http://twitter.com/niconeil
Nicola Gibbons – http://twitter.com/nicolagibbons
Antony Bennison – http://twitter.com/antonybennison
Ian Jones – http://twitter.com/msnuknewsian
Andy Young – http://twitter.com/msnuknewsandy
Timothy Poulton – http://twitter.com/timpoulton
Laura Simpson – http://twitter.com/simpo
Thom Gulseven – http://twitter.com/thomgulseven
James Andrews – http://twitter.com/MSNMoneyJames
Damian Clarkson – http://twitter.com/msnmoneydamian
James Draven – http://twitter.com/jamesdraven

Newcastle Evening Chronicle

Lee Ryder – http://twitter.com/lee_ryder
Ronnie Gill – http://twitter.com/Ronnie_Gill
Colin George – http://twitter.com/Colbear
Tom Mullen – http://twitter.com/thomasamullen

News of the World

Sophy Ridge – http://twitter.com/sophyridge
Simon Ward – http://twitter.com/simonjward
Robbie Collin – http://twitter.com/robbiereviews
Dan Wootton – http://twitter.com/danwootton
Paul McCarthy – http://twitter.com/maccahammer

NMA

Justin Pearse – http://twitter.com/justinpearse
Will Cooper – http://twitter.com/willcooper
Charlotte McElny – http://twitter.com/charlottemc
Alex Farber – http://twitter.com/alexfarber
Suzanne Bearne – http://twitter.com/suzannebearne
Vikki Chowney – http://twitter.com/vikkichowney (Reputation Online)

NME

Jamie Fullerton – http://twitter.com/jamiefullerton1
David Moynihan – http://twitter.com/DavidMoynihan
Ben Cardew – http://twitter.com/BenCardew
Claire Curran – http://twitter.com/Claire1982
Lyndsey Parker – http://twitter.com/lyndseyparker
Katie Torrie – http://twitter.com/TheTorrie
Luke Lewis – http://twitter.com/lukelewis

Official PlayStation

Tim Clark – http://twitter.com/timothydclark
Ben Wilson – http://twitter.com/BenjiWilson
Leon Hurley – http://twitter.com/leonHurley
Nathan Ditum – http://twitter.com/NathanDitum
Rachel Penny – http://twitter.com/cupcake_rachel

PC Advisor

Simon Jary – http://twitter.com/simonjary
Paul Trotter – http://twitter.com/paultrotter
Matt Egan – http://twitter.com/MattJEgan
Rosemary Hattersley – http://twitter.com/RosieHattersley
David Price – http://twitter.com/pricivius
Carrie-Ann Skinner – http://twitter.com/CarrieSkinner

Pocket Lint

Duncan Geere – http://twitter.com/radioedit
Stuart Miles – http://twitter.com/stuartmiles
Chris Hall – http://twitter.com/christhall
Dan Sung – http://twitter.com/dansung

PR Week

Peter Hay – http://twitter.com/peterhay
Danny Rogers – http://twitter.com/dannyrogers2001
David Singleton – http://twitter.com/david_singleton
Sarah Baldwin – http://twitter.com/sarahbaldwin (Art director)
Kate Magee – http://twitter.com/katemagee
Gemma O’Reilly – http://twitter.com/gemmaoreilly
Matt Cartmell – http://twitter.com/mattcartmell
Alec Mattinson – http://twitter.com/alecmattinson
Cathy Wallace – http://twitter.com/cathywallace
Arun Sudhaman – http://twitter.com/arunsudhaman

Retail Week

George MacDonald – http://twitter.com/GeorgeMacD
Martin Stabe – http://twitter.com/martinstabe

Revolution Magazine

Gareth Jones – http://twitter.com/gj
Andrew McCormick – http://twitter.com/andrewmccormick

Reuters

Mark Jones – http://twitter.com/markjones
Richard Baum – http://twitter.com/rbaum

Sky News

Jessica Wilson – http://twitter.com/NewsDeskGirl
Mark Kleinman – http://twitter.com/MarkKleinman
Tom Rayner – http://twitter.com/Tom_Rayner
Cheryl Smith – http://twitter.com/cherylsmith
Miranda Richardson – http://twitter.com/mirandasky
Niall Paterson – http://twitter.com/niallpaterson
Adam Boulton – http://twitter.com/adamboulton
Tim Gatt – http://twitter.com/TimGatt
Jon Gripton – http://twitter.com/JonGrip
Martin Stanford – http://twitter.com/martinstanford
Zoe Usherwood – http://twitter.com/zoeush
Ruth Barnett – http://twitter.com/RuthBarnett
Joe Braidwood – http://twitter.com/joebraidwood
Andy Burton – http://twitter.com/footballandy

Stuff Magazine

Will Findlater – http://twitter.com/willfindlater
Tom Dunmore – http://twitter.com/tomdunmorestuff
Zara Rabinowicz – http://twitter.com/AlmostZara
Fraser MacDonald – http://twitter.com/FraserMacStuff
Mark Wilson – http://twitter.com/markydwilson

Tech Radar

James Rivington – http://twitter.com/rungsberry
Patrick Goss – http://twitter.com/patrickgoss
Paul Douglas – http://twitter.com/pdouglas
Gareth Beavis – http://twitter.com/superbeav
Mark Chacksfield – http://twitter.com/mchax
Dan Grabham – http://twitter.com/dangrabham

The Catholic Herald

Luke Coppen – http://twitter.com/lukecoppen
Anna Arco – http://twitter.com/annaarco

The Daily Record

Iain Hepburn – http://twitter.com/iainmhepburn
Beverley Lyons – http://twitter.com/bevlyons
Iain Pope – http://twitter.com/iainpope73
Alasdair Baird – http://twitter.com/alasdairbaird
John McKie – http://twitter.com/johnmckie
Lindsay Cochrane – http://twitter.com/teentalklindsay
Shari Low – http://twitter.com/sharilow

The Economist

Robert Butler – http://twitter.com/ashdenizen
Martin Schoessler – http://twitter.com/MrSchoessler

The Guardian

Charles Arthur – http://twitter.com/charlesarthur
Jack Schofield – http://twitter.com/jackschofield
Dave Hill – http://twitter.com/DaveHill
Stephen Brook – http://twitter.com/SDBrook
Bobbie Johnson – http://twitter.com/bobbiejohnson
Kevin Anderson – http://twitter.com/kevglobal
Jemima Kiss - http://twitter.com/jemimakiss
Kate Bevan - http://twitter.com/katebevan
James Anthony – http://twitter.com/jimboeth
Sarah Hartley – http://twitter.com/foodiesarah
Andrew Sparrow – http://twitter.com/AndrewSparrow
Roy Greenslade – http://twitter.com/GreensladeR
Hélène Mulholland – http://twitter.com/lnmulholland
Jessica Shepherd – http://twitter.com/jessshepherd1
Jonathan Freedland – http://twitter.com/j_freedland
Tania Branigan – http://twitter.com/taniabranigan
Tony Levene – http://twitter.com/tonylevene1
Deborah Hargreaves – http://twitter.com/deborahharg
Patrick Collinson – http://twitter.com/pcollinson
Pat Devereaux – http://twitter.com/patdevereaux
Jill Insley – http://twitter.com/Basilhouse
Hilary Osborne – http://twitter.com/hilaryosborne
Alan Rusbridger – http://twitter.com/arusbridger
Michael White – http://twitter.com/MichaelWhite
Martin Kettle – http://twitter.com/martinkettle
Will Woodward – http://twitter.com/w_woodward
Julian Glover – http://twitter.com/julian_glover
Nicholas Watt – http://twitter.com/nicholaswatt
Allegra Stratton – http://twitter.com/allegrastratton
Jane Perrone – http://twitter.com/janeperrone
Michelle Pauli – http://twitter.com/michellepauli

The Independent

Michael Savage – http://twitter.com/michaelsavage
Jane Merrick – http://twitter.com/janemerrick23
Guy Adams – http://twitter.com/guyadams
Simon Read – http://twitter.com/simonnread
Johann Hari – http://twitter.com/johannhari101
John Rentoul – http://twitter.com/johnrentoul
Amol Rajan – http://twitter.com/amolrajan
Jack Riley – http://twitter.com/_JackRiley

The Mirror

James Lyons – http://twitter.com/MirrorJames
Kevin Maguire – http://twitter.com/Kevin_Maguire
Vincent Moss – http://twitter.com/vincentmoss
Jon Kaila – http://twitter.com/jonkaila
Simon Bird – http://twitter.com/simonbirdmirror
John Cross – http://twitter.com/johncrossmirror
Ann Gripper – http://twitter.com/anngripper
Cecile Metcalf – http://twitter.com/Cecile_Metcalf
Tom Bryant – http://twitter.com/MirrorTom

The Northern Echo

Paul Fraser – http://twitter.com/paulfraserecho
Scott Wilson – http://twitter.com/Scottwilsonecho
Peter Barron – http://twitter.com/EchoPeterBarron
Paul Cook – http://twitter.com/PaulCookEcho

The Observer

Gaby Hinsliff – http://twitter.com/gabyhinsliff
Lisa Bachelor – http://twitter.com/lisabachelor
Henry McDonald – http://twitter.com/henry_mcdonald
Tim Atkin – http://twitter.com/Timatkin

The Scotsman

Gerri Peev – http://twitter.com/GerriPeev
David Maddox – http://twitter.com/DavidPBMaddox

The Sun

David Wooding – http://twitter.com/DavidWooding
Mark Gilbert – http://twitter.com/Gilberto82
Steve Brenner – http://twitter.com/Stevebrenner1
Jim Munro – http://twitter.com/JimMunro
Andrew Haigh -http://twitter.com/AndrewHaigh
Mark Clews – http://twitter.com/markclews
Jen Blackburn – http://twitter.com/Jen_Blackburn
Jonathan Weinberg – http://twitter.com/jw_ten14
Lisa Minot – http://twitter.com/lisaminot
Charlie Wyett – http://twitter.com/CharlieWyett
Toni Jones – http://twitter.com/tonilouisejones

The Telegraph

Marcus Warren - http://twitter.com/MarcusWa
Ian Douglas – http://twitter.com/IanDouglas
Shane Richmond – http://twitter.com/shanerichmond
Justin Williams - http://twitter.com/justin_williams
Catherine Gee – http://twitter.com/catherinegee
Claudine Beaumont – http://twitter.com/claudineb
Heidi Blake – http://twitter.com/HeidiBlake
Benedict Brogan – http://twitter.com/benedictbrogan
Bryony Gordon – http://twitter.com/bryony_gordon
Jon Swaine – http://twitter.com/jonswaine
Henry Wallop – http://twitter.com/hwallop
Martin Beckford – http://twitter.com/martinbeckford
James Kirkup – http://twitter.com/jameskirkup
Rupert Neate – http://twitter.com/RupertNeate
James Hall – http://twitter.com/JamesFHall
Myra Butterworth – http://twitter.com/MyraButterworth
Edmond Conway – http://twitter.com/edmundo
William Lewis – http://twitter.com/WilliamLewis
Damian Thompson – http://twitter.com/holysmoke
Alex Singleton – http://twitter.com/alexsingletonuk
Henry Winter – http://twitter.com/henrywinter
Toby Harnden – http://twitter.com/tobyharnden
Kate Day – http://twitter.com/kate_day
Neil Midgley – http://twitter.com/neilmidgley
Gervase de Wilde – http://twitter.com/gervasedewilde
Tom Chivers – http://twitter.com/TomChivers
Matthew Moore – http://twitter.com/mattkmoore
Urmee Khan – http://twitter.com/urmeek
Emma Barnett – http://twitter.com/Emmabarnett
Malcolm Moore – http://twitter.com/MalcolmMoore
Lucy Jones – http://twitter.com/lucyjones
Emma Firth – http://twitter.com/EmmaFirth

The Times

Michael Moran – http://twitter.com/blockbusterbuzz
Joanna Geary – http://twitter.com/timesjoanna
Ruth Gledhill – http://twitter.com/RuthieGledhill
Sam Coates – http://twitter.com/theredbox
Daniel Finkelstein – http://twitter.com/Dannythefink
George Caulkin – http://twitter.com/CaulkinTheTimes
India Knight – http://twitter.com/indiaknight
Hugo Rifkind – http://twitter.com/HugoRifkind
Nic Fildes – http://twitter.com/LovesickHank
Lucia Adams – http://twitter.com/luciatimes

The Times Educational Supplement

Ed Dorrell – http://twitter.com/Ed_Dorrell
Ann Mroz – http://twitter.com/annmroz
Phil Baty & Sarah Cunnane – http://twitter.com/timeshighered

Worcester News

Murray Keslo – http://twitter.com/murraykelsoWN
Kevin Ward – http://twitter.com/kevinwardWN

Freelance

Anne Wollenberg – http://twitter.com/awollenberg
Sally Whittle – http://twitter.com/swhittle
Louise Bolotin – http://twitter.com/louisebolotin
Chris Edwards – http://twitter.com/chrised
Mike Hills – http://twitter.com/mikewhills
Roz Tappenden – http://twitter.com/roztappenden
Emma Williams – http://twitter.com/emmawilliams
Kelly Rose – http://twitter.com/kellyrose
Lesley Smith – http://twitter.com/LesleySmith
Donald Strachan – http://twitter.com/hackneye
Gina Davies – http://twitter.com/ginadav
Siobhan O’Neill – http://twitter.com/SiobhanONeill
Michael Cross – http://twitter.com/michaelcross
Scott Colvey – http://twitter.com/scolvey
Paul Carr – http://twitter.com/paulcarr
Diane Shipley – http://twitter.com/whatdoyoudo
Neil Baker – http://twitter.com/neilbaker
Guy Clapperton – http://twitter.com/GuyClapperton
Bill Thompson – http://twitter.com/billt
Paul Bradshaw – http://twitter.com/paulbradshaw
Simon Bisson – http://twitter.com/sbisson
Danny Bradbury – http://twitter.com/dannybradbury
Tim Anderson – http://twitter.com/timanderson
Mark Dye – http://twitter.com/markjdye
Simon Crisp – http://twitter.com/simoncrisp
Dominique Jackson – http://twitter.com/deejackson
Sarah Ewing – http://twitter.com/SarahEwing
Cath Elliott – http://twitter.com/CathElliott
Christina McDermott – http://twitter.com/MissCay
Azeem Ahmad – http://twitter.com/Azeem_A
Jono Russell – http://twitter.com/Jono
Oliver Shah – http://twitter.com/olivershah
Harriet Meyer – http://twitter.com/Harriet_Meyer
Sue Hayward – http://twitter.com/suehaywardmedia
Jonathan Weinberg – http://twitter.com/JW_Ten14
Emma Lunn – http://twitter.com/emmalunn
Louise Ridley – http://twitter.com/LouiseRidley
Cathryn Scott – http://twitter.com/cathrynscott
Sarah Drew Jones – http://twitter.com/sdj19
Jo Wildman – http://twitter.com/jowildman
Jonathan Watson – http://twitter.com/jwatson1
Christian Dunn – http://twitter.com/christiandunn
Monty Munford – http://twitter.com/montymunford
Eve Menezes Cunningham – http://twitter.com/AppleEve
Jonathan Beenet – http://twitter.com/jonobennett
Jo Caird – http://twitter.com/JoCaird
Ian Wylie – http://twitter.com/ianwylie
Nick Reeve – http://twitter.com/nick_reeve
Rach Porter – http://twitter.com/RachPorter
James Ellis – http://twitter.com/worldofjames
Simon Munk – http://twitter.com/psimonk
Claire Coleman – http://twitter.com/featuresjourno
Andrew Mueller – http://twitter.com/andrew_mueller
Jtwentyman – http://twitter.com/jtwentyman
Sue Llewellyn – http://twitter.com/suellewellyn
Peter Walker – http://twitter.com/pegerteg
Glen le Santo – http://twitter.com/lesanto
Ingrid Lunden – http://twitter.com/ingridlunden
Johanna Payton – http://twitter.com/jopayton
Rosie Niven – http://twitter.com/rosieniven
Karl Hodge – http://twitter.com/karlhodge
Gary Marshall – http://twitter.com/garymarshall
Craig Grannell – http://twitter.com/craiggrannell
Ian Betteridge – http://twitter.com/ianbetteridge
Chie Elliott – http://twitter.com/OrangeBlossomer
Judy Johnson – http://twitter.com/judy_jay
Rick Haden – http://twitter.com/rickhaden
Jayne Howarth – http://twitter.com/Jaynehowarth
Ailbhe Malone – http://twitter.com/ailbhetross
Katherine Hassell – http://twitter.com/kt34
Neil Barraclough – http://twitter.com/neilbarraclough
Emma McNeil – http://twitter.com/emmamcneil
Cathy Winston – http://twitter.com/cathywinston
Alexandra Pullin – http://twitter.com/alexandrapullin
Alex Blyth – http://twitter.com/alexblyth
Ben H Murray – http://twitter.com/benhmurray
Ellie O’Mahoney – http://twitter.com/ellieomahoney

Other

Paul Cockerton – http://twitter.com/paulcockerton (Lancashire Telegraph)
Jo Wadsworth – http://twitter.com/jowadsworth (Brighton Argus)
Chris Henwood – http://twitter.com/chris_henwood – (Birmingham Mail)
Sam Shepherd – http://twitter.com/SamShepherd (Bournemouth Daily Echo)
Alan Burkitt-Grey – http://twitter.com/alanburkittgray (Global Telecoms Business)
Mark Ogier – http://twitter.com/MarkOgier (Guernsey Press)
Charlie Elise – http://twitter.com/charlie_elise (HRzone.co.uk)
Katherine Hannaford – http://twitter.com/clashcityrocker (T3)
Andrew Lim – http://twitter.com/andylim (recombu.com)
Rachel Wilson – http://twitter.com/rachaelwilson (Environmental News Online)
Patrick Smith – http://twitter.com/psmith (paidcontent)
Alison Gow – http://twitter.com/alisongow (Liverpool Daily Post)
George Hopkin – http://twitter.com/GeorgeHopkin (Johnston Press Plc)
Steve O’Hear – http://twitter.com/sohear (last100.com)
Jack Marshall – http://twitter.com/JackMarshall (ClickZ.com)
David Woodward – http://twitter.com/davidjwoodward (Director Magazine)
Neil McIntosh - http://twitter.com/nmcintosh (Wall Street Journal, Europe)
Tomos Livingstone – http://twitter.com/TomosL (Western Mail)
Matt Chorley – http://twitter.com/MattChorley (Western Morning News)
Sally Gainsbury – http://twitter.com/sallygainsbury (Health Service Journal & Nursing Times)
Torcuil Crichton – http://twitter.com/Torcuil (The Herald)
Roger Highfield – http://twitter.com/RogerHighfield (New Scientist)
David Stringer – http://twitter.com/David_Stringer (Associated Press)
Nigel Nelson – http://twitter.com/NigelNelson (The People)
Emma Donnan – http://twitter.com/emmadonnan (Star Magazine)
Pete Hoskin – http://twitter.com/pete_hoskin (The Spectator)
Victoria Garofabulous – http://twitter.com/Garofabulous (ZOO magazine)
Boyd Hilton – http://twitter.com/boydhilton (Heat)
Tom Warren – http://twitter.com/tom_warren (Neowin.net)
Dan Raywood – http://twitter.com/DanRaywood (SC Magazine)
Mike Shaw – http://twitter.com/mikeshaw101 (The Void)
Warren Chrismas – http://twitter.com/warrenchrismas (Yahoo)
Sparky – http://twitter.com/sparky000 (Real Business)
Gordon MacMillan – http://twitter.com/GordonMacMillan (Brand Media)
Chas Hallett – http://twitter.com/chashallett (Autocar)
Steve Fowler – http://twitter.com/SteveFowler (What Car?)
Clare Newsome – http://twitter.com/ClareNewsome
Jon Noble – http://twitter.com/noblef1 (Autospoort)
James Roberts – http://twitter.com/JRobertsF1 (F1 Racing)
Gary Parkingson – http://twitter.com/GaryParkinsonexclusively (FourFourTwo)
David Quainton - http://twitter.com/Davidlost (Event magazine)
Sarah Booker – http://twitter.com/Sarah_Booker (Worthing Herald and Chichester Observer)
Lee Hall – http://twitter.com/LeeHallTweets (Sunderland Echo)
Tom Pegg http://twitter.com/tomatthechad (Mansfield Chad)
Richard Kendall – http://twitter.com/richardkendall (Peterborough Evening Telegraph)
Richard Aucock – http://twitter.com/richardaucock (Motoring Research Ltd)
Phil Cox – http://twitter.com/WhatBoat (What Boat?)
Richard Cobbett – http://twitter.com/richardcobbett (PC Plus)
Linda Fox – http://twitter.com/Foxychops (Traveloution)
Nathan Midgley – http://twitter.com/twblog (Travel Weekly)
Kevin May – http://twitter.com/Kevinlukemay (Tnooz)
Lucy Huxley – http://twitter.com/lucy_huxley (Travel Trade Gazette)
Davey Winder – http://twitter.com/happygeek – (PC Pro)
Annica Wainright – http://twitter.com/squaremealvande (Square Meal)
Helen Barrett – http://twitter.com/helenbarrett (Third Sector)
Daisy Greenwell – http://twitter.com/daisygreenwell (Big Issue)
James Mills – http://twitter.com/jasonmillsitv (ITV News at Ten)
Naiomi Madden – http://twitter.com/Naiomi (The Welwyn and Hatfield Times)
David MacLean – http://twitter.com/davidmaclean (Shields Gazette)
Julie Martin – http://twitter.com/jules_27 (Middlesbrough Evening Gazette)
Victoria Raimes – http://twitter.com/victoriaraimes (Edinburgh Evening News)

Now, not going to name names because that’s not the point of this post, and besides no one’s saying this is bad etiquette. However, it does smack a little of old school PR tactics. This is what I tweeted:

Responses from PR people:

Responses from journalists:

Updated by @jimboeth

From this small sample you can see journalists are relatively for the approach. That said, just like  in social media, you’re dealing with different views and preferences and no one-size-fits-all approach will work. This doesn’t mean that all journalists on Twitter want to be @followedupped. You still run a risk of being blocked. Also, as @charlesarthur and @jimboeth say, an @followup should be instead of a follow-up call and not as well as.

The responses from PR people are on the whole against such such tactics. If this is a true representation of PR people on Twitter then it’s certainly a good thing as it shows that we’re being more cautious when networking online. Maybe too cautious judging by the journalist’s responses?

Considerations when @followupping journalists about news releases:

• Make sure they’ve clearly stated that they don’t mind @followups
• Make the choice: @followup? Or follow-up call? (personally @followups seem better)
• Understand that you could be blocked from said journalists and ridiculed online for all to see
• PR’s competitive – understand that your competitors can see what you’re up to (if they’re Twitter savvy that is)

Following on from the post I published in November on UK journalists using Twitter, I thought it would be interesting to do something similar for the US media. My instincts told me that if one American media outlet was embracing Twitter more than most it would be the New York Times, and although I have no hard evidence it seems I was right. I found 60 Twitter profiles but wouldn’t be surprised if there were more. Edit: There are more. In the comments Michael Donohoe points me to another two which I’ve added. Edit 2: David Seguin points me to another profile by the NYT Communications team. Edit 3: Additonal ones added. Now 68 Twitter profiles.

Editors

WM Ferguson – http://twitter.com/WmFerguson (Editor)
Katherine Schulten – http://twitter.com/KSchulten (Editor)
Aron Pilhofer – http://twitter.com/pilhofer (Editor)
Jim Schachter – http://twitter.com/jimschachter (Editor, Digital Initiatives)
Saul Hansell – http://twitter.com/shansell (Editor, NY Times Bits blog)
Tom Zeller Jr – http://twitter.com/tomzellerjr (Alternative Energy Editor)
Andrew DeVigal – http://twitter.com/drewvigal (Multimedia Editor)
Nick Bilton – http://twitter.com/nickbilton (Design Intergration Editor)
Vindu Goel – http://twitter.com/vindugoel (Deputy Technology Editor)
Julie Walton Shaver – http://twitter.com/jwsphoto (Graphics Editor)
Tom Jolly – http://twitter.com/TomJolly (Sports Editor)
Jonathan Landman – http://twitter.com/jonathanlandman (Deputy Managing Editor)
Patrick LaForge – http://twitter.com/palafo (Editor of nytimes.com/cityroom)

Reporters

Laura Norton – http://twitter.com/LauraNorton (Reporter with Press Democrat)
Micki Maynard – http://twitter.com/MickiMaynard (Reporter, Airline Industry)
Marci Alboher – http://twitter.com/heymarci (Reporter)
Andrew C. Revkin – http://twitter.com/revkin (Reporter, Global Change)
Vanessa Schneider – http://twitter.com/VSchn31d3r
Sewell Chan – http://twitter.com/sewell_chan (Reporter)
Clive Thompson – http://twitter.com/pomeranian99 (Reporter)
Brian Stelter – http://twitter.com/brianstelter (Reporter)
Brad Stone – http://twitter.com/BradStone (Technology Correspondent, San Francisco)
David Pogue – http://twitter.com/DavidPogue (Personal Technology Correspondent)
John Markoff – http://twitter.com/markoff (West Coast Correspondent)
Nicholas Kristof – http://twitter.com/NYTimesKristof
Jenifer 8. Lee – http://twitter.com/jenny8lee
Tina Kelley – http://twitter.com/tinakelley
The Moment (no name) – http://twitter.com/themoment

PR and Marketing

Edward Bohan – http://twitter.com/EdwardBohan (Corporate Communications)
Soraya Darabi – http://twitter.com/SorayaD (Manager of Buzz Marketing)
cvvalencia – http://twitter.com/cvvalencia (Communications Assistant)
Stacy Green – http://twitter.com/stacygreen (Internal Comms)
Multiple authors – http://twitter.com/nytimescomm (NYTCo Communications)

Other

K Rushford – http://twitter.com/krushford (Product Manager)
Ted Roden – http://twitter.com/tedroden (Creative Technologist)
Angela Rutherford – http://twitter.com/archivalproject (Design Manager of NYTimes.com)
Philippe Lourier – http://twitter.com/philippelourier (Product Manager, Blogrunner)
Evan Sandhaus – http://twitter.com/kansandhaus (Search Scientist)
Jacob Harris – http://twitter.com/harrisj (Software Developer)
Jeremy Zilar – http://twitter.com/silencematters (Design Specialist)
Khoi Vinh – http://twitter.com/khoi (Design Director of NYTimes.com)
Clint Fisher – http://twitter.com/clintfisher (Web Developer)
David Seguin – http://twitter.com/davidseguin (Web Developer)
Michael Young – http://twitter.com/myoung (R&D)
New York Times Building – http://twitter.com/nytimes_bldg
Alan Yacavone – http://twitter.com/liquiddigital (Newsroom Technology)

Twitter Feeds

NY Times – http://twitter.com/NYTimes
Green Inc. – http://twitter.com/greeninc
City Room – http://twitter.com/CityRoom
Dot Earth – http://twitter.com/dotearth
The Caucus – http://twitter.com/thecaucus
The Lede – http://twitter.com/thelede
Times People – http://twitter.com/timespeople
NY Times Arts – http://twitter.com/NYTimesarts
NY Times Health – http://twitter.com/NYTimeshealth
NY Times Dining – http://twitter.com/NYTimesdining
NY Times Books – http://twitter.com/NYTimesbooks
NY Times Movies – http://twitter.com/NYTimesMovies
NY Times Science – http://twitter.com/NYTimesScience
NY Times Business – http://twitter.com/NYTimesBusiness
NY Times Sports – http://twitter.com/NYTimesSports
NY Times National – http://twitter.com/NYTimesNational
NY Times Travel – http://twitter.com/NYTimesTravel
NY Times Food – http://twitter.com/NYTimesFood
NY Times Weather – http://twitter.com/NYTimesWeather
NY Times World – http://twitter.com/NYTimesWorld
NY Times Style – http://twitter.com/NYTimesStyle
NY Times Politics – http://twitter.com/NYTimesPolitics
NY Times Metro – http://twitter.com/NYTimesMetro

By no means is this a comprehensive list and I hope you can give me a heads up in the comments section if I’ve missed anybody out. The ‘Other’ section is for PR people who seem to be the sole Twitter representative for the company they work for. If this isn’t the case and there are two or more I’ll put them in their own category. So get following! And while you’re here, why don’t you:

Add Me To Twitter

Update: Michael Litman has created a league table based on tweeter numbers.

Update 2: My mate Stephen Waddington (@wadds) has created a list of the top 50 influential PReeple according to Twitter Grader.

——————————————————————————————————————————————————
FINAL UPDATE – The list on this blog post will no longer be updated. Comments are now turned off. Do not fret though – there is a dedicated wiki to add your Twitter profile which is being maintained by Michael Litman. Fine it here: http://ukmediatweeple.pbwiki.com/
——————————————————————————————————————————————————

Axicom

Nick Dillon – http://twitter.com/nickjdillon
Matthew Cross – http://twitter.com/crossy
Jeff Prior – http://twitter.com/jeff_prior
Sarah Porter – http://twitter.com/sarahp1986
Andy Riley – http://twitter.com/Rileston76
Adrian Harrington – http://twitter.com/healthpro
Asim Quereshi – http://twitter.com/AsimQureshi
Sarah Rhodes – http://twitter.com/SarahRhodes
Helen Ellis – http://twitter.com/HelenEllis
Max Taton-Brown – http://twitter.com/Maxicom
Helen Ridgeway – http://twitter.com/superhel

Berkeley

Paul Stallard – http://twitter.com/Paul_Stallard
Jo Jamieson – http://twitter.com/jojamieson
Lyndon Johnson – http://twitter.com/lyndonJJ
Stephanie Marshall – http://twitter.com/smginger
Lynda Thari – http://twitter.com/LyndaTahri
Sara Lewis – http://twitter.com/saralewis

Cow

Dirk Singer – http://twitter.com/dirkthecow
Russell Williams – http://twitter.com/russwilliams_uk
Gloria Trapezaris – http://twitter.com/LaundryCat
Mark Perkins – http://twitter.com/normanmonkey
Tallulah Bell – http://twitter.com/TallulahBell
Bridey-Rae Lipscombe – http://twitter.com/brideyrae
Ella Bella – http://twitter.com/ellabella83
Ami O – http://twitter.com/Ami_o

Diffusion

Daljit Bhurji – http://twitter.com/Daljit_Bhurji
Tom Malcom – http://twitter.com/tommalcolm
Ivan Ristic – http://twitter.com/ivanr

Edelman

David Brain – http://www.twitter.com/DavidBrain
Tim Callington – http://twitter.com/timcallington
Marshall Manson – http://twitter.com/marshallmanson
Mark Pinsent – http://twitter.com/markpinsent
Jonny Bentwood – http://twitter.com/JonnyBentwood
Will O’Connor – http://twitter.com/WillOConnor
Justin Westcott – http://twitter.com/justinwestcott
Jason Mical – http://twitter.com/brothermagneto
Rebecca Lury -http://twitter.com/rebeccalury
Emma Dennis – http://twitter.com/emmadennis
Nicola Forsyth – http://twitter.com/nikforsyth
Caroline Drew – http://twitter.com/Carolinedrew
Marcus Dyer – http://twitter.com/calyp50
Jack Rich – http://twitter.com/jackrich
Antoine Soussaline http://www.twitter.com/kuatofkuat

Fishburn Hedges

Alex Pearmain – http://twitter.com/AlexPearmain
Chris Reed – http://twitter.com/Chris_Reed
Farimah – http://twitter.com/Farimah

Hill & Knowlton

Dan Leach – http://twitter.com/danleach
Niall Cook – http://twitter.com/niallcook
Gaylene Ravenscroft – http://twitter.com/ravenscroft
Dominic Pannell – http://twitter.com/dompannell
Alex Lefley – http://twitter.com/alexlefley

Hotwire

Drew Benvie – http://www.twitter.com/drewb
Ben Matthews – http://www.twitter.com/benrmatthews
Dom Whitehurst – http://twitter.com/domw
Phil Sheard – http://twitter.com/philsheard
Chloe Wilkinson – http://twitter.com/chloewilkinson
Tim Masih – http://twitter.com/Tim_Masih
Ivana Farthing – http://twitter.com/evef
Giles Barron – http://twitter.com/GilesB
Tim Bond – http://twitter.com/bigtimbond
Eleanor Orebi Gann – http://twitter.com/almostalady
Ruth Walters – http://twitter.com/ruthwalters
Annie Woodhead – http://twitter.com/anniewoodhead
Susan Golaszewski – http://twitter.com/sooz_g
Alexis Dalrymple – http://twitter.com/adalrymple
Brendon Craigie – http://twitter.com/brendoncraigie
Claire Lorimer – http://twitter.com/clairelorimer
Andy West – http://twitter.com/westofcenter
Claire Jones – http://twitter.com/claire_liz
Pippa Melamet – http://twitter.com/pippa_melamet

ITV

Ben Ayers – http://twitter.com/benayers
Gary Andrews – http://twitter.com/garyandrews
James Hilder – http://twitter.com/jameshilder
Jon Cartright – http://twitter.com/joncart

Kaizo

Alex Myers – http://twitter.com/alexmyers
Neil Hallmark – http://twitter.com/neilhallmark
Emma Potter – http://twitter.com/emmapotter

Lewis

Jon Silk – http://twitter.com/prgeek
Eb Adeyeri – http://twitter.com/eba
Will Sturgeon – http://twitter.com/willsturgeon
Alex Clough – http://twitter.com/Alex_Clough
Michael Hay – http://www.twitter.com/mikeyjhay
Olly Chub – http://twitter.com/chubbykid
Catherine Sevigny – http://twitter.com/csevigny
Jay Li – http://twitter.com/jayli
Suzy Feguson – http://twitter.com/suzyferg

Liberate Media

Wendy McAuliffe – http://twitter.com/wendymcauliffe
Lloyd Gofton – http://twitter.com/Liberatelloyd
Andy Merchant – http://twitter.com/andymerch
Tim Greenhalgh – http://twitter.com/timsgreenhalgh

Mantra

Gerel Orgil – http://twitter.com/Gerel
Nicky Savage – http://twitter.com/nicky_savage
AJ Griffith – http://twitter.com/AJGriffiths
Abbie Waller – http://twitter.com/AbbieWaller

Metia

Steve Ellis – http://twitter.com/steveellis
Geoff Bilbrough – http://twitter.com/geoff_bilbrough

Microsoft

Matthew Gain – http://twitter.com/matthewgain
James Tutt – http://twitter.com/jamestutt
Nick James Morris – http://twitter.com/nickjamesmorris
Steve Lamb – http://twitter.com/actionlamb

Nelson Bostock

Lindsey Marsh – http://twitter.com/lindseymarsh
Lee Nugent – http://twitter.com/LeeNugent
Dave Ross-Tomlin – http://twitter.com/dvjrt

O2

Emma Hart – http://twitter.com/EmmaHart
JP – http://twitter.com/hellojp
Nick Wilkins – http://twitter.com/NickWilkins

Octopus

James Warnette – http://twitter.com/jwarnette
Becky Kiely – http://twitter.com/Kiely7

Porter Novelli

Kerry G – http://twitter.com/KerryMG
Tim Hoang – http://twitter.com/timhoang
Mat Morrison – http://twitter.com/mediaczar
Nick Scargill – http://twitter.com/nickscargill
Chris Nee – http://twitter.com/twofootedtackle

Punch Communications

Katharine Parker – http://twitter.com/kathparker1
Pete Goold – http://twitter.com/petegoold

Racepoint Group

CJ Tarbett – http://twitter.com/CJTarbett
Philip Sheldrake – http://twitter.com/Sheldrake

Rainier

Stephen Waddington – http://www.twitter.com/wadds
Bryony Beynon – http://twitter.com/bryonyb
Matthew Watson – http://twitter.com/mpwatson
Steve Earl – http://twitter.com/mynameisearl
Stu – http://twitter.com/stucustardpr
Chris McCrudden – http://twitter.com/cmccrudden
Claire Williamson – http://twitter.com/clarecustardpr
Geraldine Grewal – http://twitter.com/GerryGrewal
Katie Swan – http://twitter.com/klswan
Rupert Walker – http://twitter.com/rupinjapan
Sus Wyeth – http://twitter.com/SusW

Rocket PR

Alex Pullin – http://twitter.com/alexandrapullin
Mital Joshi – http://twitter.com/mital_joshi

Ruder Finn

Nick Leonard – http://twitter.com/nickleonard
Becky McMichael – http://twitter.com/bmcmichael
Hannah Smith – http://www.twitter.com/hannahlou
Annabel Kerr – http://www.twitter.com/annabelkerr23
Kristen Thomas – http://twitter.com/kristenthomas
Kate Gordon – http://www.twitter.com/kateygo
Hugh McKinney – http://twitter.com/hughmckinney
Nick Osbourne – http://twitter.com/Nick_Osborne
Paul Allen – http://twitter.com/paulieA

Shiny Red

Jaz Cummins – http://twitter.com/JazCummins
Lewis Webb – http://twitter.com/lewiswebb
Laura Johnson – http://twitter.com/Laurajohnson

Six Degrees

Vikki Chowney – http://twitter.com/vikkichowney
Jen Janson – http://twitter.com/jenjanson
Andrea Willige – http://twitter.com/awillige
Kathryn Cotsworth – http://twitter.com/katycots
Jen Anderson – http://twitter.com/jenandersson

Spark Communications

Alex Crawshaw – http://twitter.com/alex_crawshaw
Christian Sharp – http://twitter.com/Krsjn
Satyen Dayal – http://twitter.com/Satdayal

Splendid Communications

Rax Lakhani – http://twitter.com/raxlakhani
Michael Litman – http://twitter.com/litmanlive

Staniforth

Rob Brown – http://twitter.com/robbrown
Jon Clements – http://twitter.com/JonClements

Text100

Vicky Hayden – http://twitter.com/vickyhayden
Jordan Stone – http://twitter.com/jordanstone
Eleanor Giles – http://twitter.com/EleanorGi
Nick Giles – http://twitter.com/nickgtext
Sammy Lehane – http://twitter.com/SammyLehane

University of Warwick

Elleanor Lovell – http://twitter.com/ellielovell
Jess Elvidge – http://twitter.com/lovelychaos

Waggener Edstrom

Ged Carroll – http://twitter.com/r_c
Alexandra Annable – http://twitter.com/alexannable
Emma Ap – http://twitter.com/EmmaAp
Dave Ingle – http://twitter.com/djingle

Weber Shandwick

Colin Byrne – http://twitter.com/capbyrne/
James Warren – http://twitter.com/jamesdotwarren/
Johnny Rosemont – http://www.twitter.com/rosemontjd
Simon Collister – http://www.twitter.com/simoncollister

Wildfire PR

Danny Whatmough – http://twitter.com/DannyWhatmough
Gabi Warren – http://twitter.com/GabiWarren
Claire Barb – http://twitter.com/clairebarb
Kate Solomon – http://twitter.com/katiesol
Louise Andrews – http://twitter.com/Loullabelle

Wolfstar

Stuart Bruce – http://twitter.com/stuartbruce
Chris Norton – http://twitter.com/chris_norton
Jed Hallam – http://twitter.com/jedhallam
Sam Oakley – http://twitter.com/samoakley
Natalie Smith – http://twitter.com/natsmith88
Paul Crouch – http://twitter.com/paulcrouch
Amy Johnston – http://twitter.com/amyrjohnston/

Freelance

Gill Edwards – http://twitter.com/gill_edwards
Darika Ahrens – http://twitter.com/darika
Katie Moffet – http://twitter.com/katiemoffat
Chris Lee – http://twitter.com/CMRLee
David Phillips – http://twitter.com/dphillips4363
Richard Millington – http://twitter.com/RichMillington
Bill Hunt – http://twitter.com/bill_hunt
Alisha Benson – http://twitter.com/alishabenson

Other

Brendan Cooper – http://twitter.com/BrendanCooper/ (Fleishman Hillard)
Andrew B Smith – http://twitter.com/andismit (escherman)
Jonathan Hopkins – http://twitter.com/jopkins (Shed)
Phil Szomszor – http://twitter.com/theredrocket (Citigate Dewe Rogerson)
Melanie Seasons – http://www.twitter.com/mseasons (Online Fire)
LauraLynne – http://twitter.com/LauraLynne (Trimedia)
Kerry Bridge – http://twitter.com/KerryatDell (Dell)
Neil MacLean – http://twitter.com/neilmac (smallmedialarge)
Roger Warner – http://twitter.com/rogerwarner (Content & Motion)
Paul Johnson – http://twitter.com/PBJohnson (Loop PR)
Neville Hobson – http://twitter.com/jangles (Bond-i)
Amy Gooch – http://twitter.com/amygooch (The Hoffman Agency)
Jon White – http://twitter.com/jon_white (Webcredible)
Hayley Rob – http://twitter.com/hayleyrob (Shout Communications)
Emily Farrell McDaid – http://twitter.com/emily_hatchpr (Hatch PR)
Robin Wilson – http://twitter.com/robin1966 (McCann Erikson)
Sam Grace – http://twitter.com/samgrace (Marlin PR)
Julio Rumo – http://twitter.com/twofourseven (Two Four Seven PR)
Simon Wakeman – http://twitter.com/simonwakeman (Medway Council)
Justin Kerr-Stevens – http://twitter.com/jkerrstevens (Central Government)
Dwynwen Williams – https://twitter.com/dwynwen (ATOM PR)
Dan Howarth – http://twitter.com/danhowarth (University of Newcastle)
Armand David – http://twitter.com/division6 (Brands2Life)
Katy Howell – http://twitter.com/katyhowell (Immediate Future)
Justin Hayward – http://twitter.com/justinhayward (Telnic Limited)
Mark Borkowski – http://twitter.com/MarkBorkowski (Borkowski PR)
Craig McGill – http://twitter.com/craigmcgill (DADA)
Amy Ronge – http://twitter.com/amyronge – Skywrite Communications
Neil Robertson – http://twitter.com/neil_robertson (IF-Communications)
Michelle Goodall – http://twitter.com/greenwellys (e-consultancy)
Mark Crosby – http://twitter.com/markcrosby (Blue Cherry)
Dan Bowsher – http://www.twitter.com/dan_bowsher (Vodafone)
Alastair Keeble – http://twitter.com/alastairkeeble (Golin Harris)
Zoe Porteus – http://twitter.com/MrsPBoutique (Boutique Communications)
Michael Cooper – http://twitter.com/michaelcooper (Connectpoint)
Sherrilynne Starkie – http://www.twitter.com/sherrilynne (Strive PR)
Mark Kember – http://twitter.com/MarkyK (Goode)
Steve Walker – http://twitter.com/spwalker (Oracle)
David Child – http://twitter.com/davidatquestpr (Quest PR)
Tom Glover – http://twitter.com/Gloverboy (FT)
Ben Roome – http://twitter.com/benroome (Nokia Siemens Networks)
Chris Applegate – http://www.twitter.com/qwghlm (Outside Line)
Hamish Thompson – http://twitter.com/suburbman (Twelve Thirty Eight)
Stephanie Bonnet – http://twitter.com/monaco77 (Burson Marsteller)

When I speak with regular PR folk about Twitter I often have a hard time convincing them of the benefits. It usually goes something like this, “Well you can talk to other people … and and … you follow them and, erm, sometimes other people add links to interesting things … and you can talk to someone directly using the @ icon.”

This conversation usually follows with me saying something along the lines of, “No, don’t leave. Wait, I haven’t explained myself properly. Wait! Honestly, it’s really good. I’m really sorry.”

Twitter isn’t something that immediately strikes you as anything good and explaining the benefits of it to someone who has never heard of it – particularly a pressed for time PR person – can be quite difficult.

Worry not my friends for there is a way around it. Show them something on Twitter that is related to them and their work and watch their eyebrows raise. What’s that you say? Well in my experience I often show them a ‘tweeting journalist’ (that’s a journalist who uses Twitter by the way) and immediately they begin asking questions.

(Note: I hope I don’t get in trouble for this like in I did here. Happy to remove anyone that doesn’t want to be on here.)

Add Me To Twitter

Freelance

Mike Hills – http://twitter.com/mikewhills
Roz Tappenden – http://twitter.com/roztappenden
Emma Williams – http://twitter.com/emmawilliams
Kelly Rose – http://twitter.com/kellyrose
Sally Whittle – http://twitter.com/swhittle
Lesley Smith – http://twitter.com/LesleySmith
Donald Strachan – http://twitter.com/hackneye
Gina Davies – http://twitter.com/ginadav
Siobhan O’Neill – http://twitter.com/SiobhanONeill
Michael Cross – http://twitter.com/michaelcross
Scott Colvey – http://twitter.com/scolvey
Paul Carr – http://twitter.com/paulcarr
Diane Shipley – http://twitter.com/whatdoyoudo
Neil Baker – http://twitter.com/neilbaker
Guy Clapperton – http://twitter.com/GuyClapperton
Louise Bolotin – http://twitter.com/louisebolotin
Linda Jones – http://twitter.com/Joner
Bill Thompson – http://twitter.com/billt
Chris Edwards – http://twitter.com/chrised
Paul Bradshaw – http://twitter.com/paulbradshaw
Simon Bisson – http://twitter.com/sbisson
Danny Bradbury – http://twitter.com/dannybradbury
Tim Anderson – http://twitter.com/timanderson
Mark Dye – http://twitter.com/markjdye
Simon Crisp – http://twitter.com/simoncrisp
Dominique Jackson – http://twitter.com/deejackson
Sarah Ewing – http://twitter.com/SarahEwing

E-consultancy

Chris Lake – http://twitter.com/lakey
Linus Gregoriadis – http://twitter.com/linusgreg
Graham Charlton – http://twitter.com/gcharlton

BBC

Tom van Aardt – http://twitter.com/tomVS
Richard Sambrook – http://twitter.com/sambrook
Tania Teixeira – http://twitter.com/taniateix
Jon Fildes – http://twitter.com/jonfildes
Declan Curry – http://twitter.com/declancurry
Daren – http://twitter.com/darenBBC
Dave Lee – http://twitter.com/davelee
Rory Cellan-Jones – http://twitter.com/ruskin147
Darren Waters - http://twitter.com/djwaters1

The Guardian

Neil McIntosh - http://twitter.com/nmcintosh
Charles Arthur – http://twitter.com/charlesarthur
Dave Hill – http://twitter.com/DaveHill
Stephen Brook – http://twitter.com/SDBrook
Cath Elliott – http://twitter.com/CathElliott
Bobbie Johnson – http://twitter.com/bobbiejohnson
Kevin Anderson – http://twitter.com/kevglobal
Jemima Kiss - http://twitter.com/jemimakiss
Kate Bevan - http://twitter.com/katebevan
James Anthony – http://twitter.com/jimboeth

Financial Times

Tim Bradshaw – http://twitter.com/tim
Chris Nuttall – http://twitter.com/ftchris
Peter Whitehead – http://twitter.com/peterwhitehead
Richard Waters – http://twitter.com/richardwaters
Kevin Allison – http://twitter.com/kevinallisonft
Kate Mackenzie – http://twitter.com/kmac
Stacy Marie Ishmael – http://twitter.com/s_m_i
Gideon Rachman – http://twitter.com/gideonrachman

The Telegraph

Marcus Warren - http://twitter.com/MarcusWa
Ian Douglas – http://twitter.com/IanDouglas
Shane Richmond – http://twitter.com/shanerichmond
Justin Williams - http://twitter.com/justin_williams
Catherine Gee – http://twitter.com/catherinegee
Claudia Beaumont – http://twitter.com/claudineb
Heidi Blake – http://twitter.com/HeidiBlake

Computing

Bryan Glick – http://twitter.com/bryanglick
Angelica Mari – http://twitter.com/angelicamari
Mark Kobayashi – Hillary http://twitter.com/markhillary

MSN UK

Peter Bale http://twitter.com/PeterBale
Katie King http://twitter.com/ktking
Jane Douglas http://twitter.com/msntechjane
Nik Taylor http://twitter.com/msntechnik
Monica Stylli http://twitter.com/msnstylemonica
Laura Snook http://twitter.com/LauraJSnook
Matt Ball – http://twitter.com/thisismattball

Birmingham Post

Joanna Geary – http://twitter.com/BhamPostJoanna
Marc Reeves – http://twitter.com/marcreeves
Richard Padgett – http://twitter.com/richardpadgett
Mike Hughes – http://twitter.com/mikehughes
Tom Scotney – http://twitter.com/TomScotney
Joanna Geary – http://twitter.com/joannageary

Manchester Evening News

Sarah Hartley – http://twitter.com/foodiesarah
Christina McDermott – http://twitter.com/MissCay

Middlesbrough Evening Gazette

Julie Martin – http://twitter.com/jules_27
David MacLean – http://twitter.com/davidmaclean

Journalism.co.uk

J Townend – http://twitter.com/JTownend
Laura Oliver – http://twitter.com/LauraOliver

Other

Azeem Ahmad – http://twitter.com/Azeem_A (Environmental News Online)
Paul Cockerton – http://twitter.com/paulcockerton (Lancashire Telegraph)
Jo Wadsworth – http://twitter.com/jowadsworth (Croydon Advertiser)
Chris Henwood – http://twitter.com/thisismattball – (Birmingham Mail)
Sam Shepherd – http://twitter.com/SamShepherd (Bournemouth Daily Echo)
Andy Walker - http://twitter.com/andywalker82 (Birmingham Sunday Mercury)
Alan Burkitt-Grey – http://twitter.com/alanburkittgray (Global Telecoms Business)
Jono Russell – http://twitter.com/Jono (SPIN World Cricket Monthly)
Mark Ogier – http://twitter.com/MarkOgier (Guernsey Press)
Charlie Elise – http://twitter.com/charlie_elise (The HR Director)
Katherine Hannaford – http://twitter.com/clashcityrocker (T3)
Kirsty W – http://twitter.com/zimjourno (unknown)
Andrew Lim – http://twitter.com/andylim (CNET UK)
Rachel Wilson – http://twitter.com/rachaelwilson (Environmental News Online)
Martin Stabe – http://twitter.com/martinstabe (Retail Week)
Chris Green – http://twitter.com/chrisgreen (IT PRO)
Patrick Smith – http://twitter.com/psmith (paidcontent)
Alison Gow – http://twitter.com/alisongow (Liverpool Daily Post)
George Hopkin – http://twitter.com/GeorgeHopkin (Johnston Press Plc)
Steve O’Hear – http://twitter.com/sohear (ZDNet)
Michael Moran – http://twitter.com/blockbusterbuzz (The Times)
Jack Marshall – http://twitter.com/JackMarshall
David Woodward – http://twitter.com/davidjwoodward (Director Magazine)

ABOUT THE CONFERENCE

The internet has revolutionised the way we seek and share information and has acted as a catalyst for wide ranging social interaction and potential communication opportunities with individuals, niche audiences and mass markets.

In a few short years weʼve seen the rise of social networking, hugely popular user generated sites and bloggers with the influence to make or break brands and reputations.

The Donʼt Panic Guide To Social Media is aimed at senior communicators and will examine the rapid growth of online PR and the social media tools that are driving the revolution.

Delegates will hear the latest insight into how and why social media is an essential part of the communications mix alongside a range of case studies showing how to successfully integrate social media into your communication strategies.

The conference takes place at the Bridgewater Hall, Manchester and features an unmissable line up of speakers. Refreshments, lunch and access to presentations are included in the ticket price.

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SPEAKERS

TOM MURPHY, HEAD OF PUBLIC RELATIONS & CORPORATE SOCIAL RESPONSIBILITY, MICROSOFT IRELAND
Tom has spent the past 15 years providing public relations counsel to technology companies across Europe and North America. He has worked in both agency and in-house roles with a range of companies such as BEA Systems, Corel, Gateway, Intel, IONA Technologies, Marrakech, Microsoft, StorageTek and Visio.

He has blogged on the challenges facing Public Relations and marketing professionals since 2002 with PR Opinions and more recently Murphyʼs Law. He has been interviewed on the changing dynamics of communication by a range of media outlets including CNN, The New York Times, and PR Week amongst many others. Tom blogs at tpemurphy.com/blog

STEPHEN DAVIES, MD, 3W PR
News travels fast on the World Wide Web and as citizen journalists, bloggers and the mainstream media increasingly use multimedia content some might say the traditional press or news release is dead.

This presentation will provide an insight into the rise of the Social Media News Release, a modern alternative that enables the sharing of information, links and even content such as Flickr galleries and YouTube videos, and how they can be used to reach audiences and create dialogues with consumers, influencers and traditional news outlets.

Stephen is one of the UK’s leading PR bloggers and has worked for Edelman, Frank PR and webitpr before launching his own online communications consultancy 3W PR in 2008. Stephen blogs at stedavies.com

STUART BRUCE, MD, WOLFSTAR
Stuart is a founder and managing director of Wolfstar, a specialist public relations, social media and word of mouth marketing and communications consultancy. He is listed in PR Week’s PowerBook of the UK’s most influential public relations practitioners who describe him as a “comms wunderkind trying to make his mark on the consultancy side. Seriously web savvy, his CV reads like a top ten of all things tech”.

Stuart has run UK and global social media campaigns and provided strategic counsel to clients as varied as Sony Ericcson, Philips, energywatch, Ministry of Defence and Health Secretary Alan Johnson. He is also one of the UK’s most influential PR bloggers and his presentation will provide case studies of major brands who have successfully used blogger out reach programmes as part of their wider communications strategies. Stuart blogs at www.stuartbruce.biz

GRAHAM GOODKIND, CHAIRMAN, FRANK PR
Graham was previously MD of “Absolutely Fabulous” PR consultancy Lynne Franks PR, he then founded Another.com, one of the UK”s leading internet brands, before returning to PR and setting up Frank. Frank are one of the giants of the UK PR scene and Graham”s presentation will look at creativity, buzz and word of mouth and how they successfully generate these elements online. Frank also look after a retired greyhound called Flying Frank, the only dog with a blog. www.frankpr.it

MARSHALL MANSON, DIRECTOR OF DIGITAL STRATEGY, EDELMAN UK
Marshall Manson is Director of Digital Strategy for Edelman in London, and a leader in the field of online strategy, communications and reputation management. Previously, he was Vice-President of Online Advocacy for Edelman in Washington, DC.

His presentation will focus on how technology is driving changes in the way audiences get and share information and the implications of that shift and where it may lead us in the future. He will also examine how businesses are using social media in the US, UK and elsewhere and the success or otherwise of their strategies. Marshall blogs at ontapblog.com and edelmandigital.com

MEG PICKARD, HEAD OF COMMUNITIES AND USER EXPERIENCE, GUARDIAN UNLIMITED
Meg describes herself as a creative geek and has worked in New Media for about ten years including consultation roles with small startups, global brands and charities. She currently works at Guardian Unlimited where she is responsible for developing and managing existing and new social web strategy and experiences. Before this she was Consumer Experience lead for Social Media at AOL Europe.

Her presentation will examine the importance of social media strategy for organisations and their audiences. Meg blogs at meish.org

MARK PAYNE, HEAD OF PRESS AND PUBLIC RELATIONS, WEST MIDLANDS POLICE
Chief Inspector Mark Payne is responsible for the smooth running of one of the busiest police press and public relations departments in the UK. West Midlands Police are also one of the most progressive in relation to social media use including their aptly named “plodcast” which provides an insight into the work of the force and and the varied employment opportunities for police and support staff. Launched in 2006, the regular and free audio downloads attract over 20,000 listeners.

More recently the force has begun uploading crime prevention advice and behind the scenes videos to YouTube and launched a Facebook site offering news and appeals, videos and crime alerts as part of a wider strategy to reach young people.

SIMON WAKEMAN, HEAD OF MARKETING & PR, MEDWAY COUNCIL
Simon is a qualified marketing and public relations professional with a passion for new technology and its impact on the way we communicate. He will be exploring the extent of social media usage in local government with examples of those authorities who have used social media channels to reach their audiences. He will also consider the reasons why some authorities may still be reticent to create truly open dialogues with those they serve. Simon blogs at simonwakeman.com/blog

MARK ROGERS, CEO, MARKET SENTINEL
Mark is co-founder of online monitoring and response specialist Market Sentinel which monitors consumer generated content in blogs, message boards and consumer sites and provides reputation measurement on behalf of its clients. Since its foundation in 2004 the company has acquired a number of UK and international blue chip customers including Yahoo! Europe, British Gas, the BBC Trust, Hyundai, Avis, GSK, Bacardi, Cadbury and Experian.

Previously Mark was co-founding commissioning editor of BBC Online and cofounder of Amazon.com Anywhere and has worked for a number of high technology start-ups in the US and Europe. Publications include: ‘Search is Brand’, ‘Measuring the influence of bloggers’ and ‘Responding to crisis using social media’. His presentation will examine how organisations can successfully evaluate the value and influence of online coverage. Mark blogs at marketsentinel.com/blog

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BOOKING

Ticket prices are £195 + VAT or £175 + VAT for bookings before 14 Nov & charities. For event booking or further information please contact Nicky or Andrew at Donʼt Panic on 01706 828855 or alternatively places can be securely booked online at – www.dontpanicprojects.com/booking.htm

Backed by business secretary, Peter Mandelson, the Digital Britain report will address how to fund public-service broadcasting, super fast broadband and at its core an ambition to accelerate the rate of growth, and cement the UK’s position as a world leader in the knowledge and learning economy.

I’m sure funding won’t be a problem. A couple of billion here, a couple of billion there.

Now that the City has pretty much had its day is this the dawning of a new kind of era in Britain? According to the Telegraph, Mandelson’s plan is to introduce a new economic framework that relies less on the financial services industry and can take advantage of globalisation and the doubling in size of the future global economy.

In my opinion Britain is one of the best countries to be placed as a digital hub of innovation. Here’s why:

Size – The UK is a small but densely populated island. Building new technical infrastructure to harness innovation would be less of an issue compared with much larger countries. Super fast broadband would be relatively cheap to implement. (Relative to the money that we the taxpayer have had to pull out to bail out the greedy bankers)

Wealth – Although only a small island (which always punches above its weight, mind you) the UK is still one of the richest countries with the fifth biggest economy in the world (according to the Economist).

People – The UK’s economy is already service based with circa 70% of GDP generated by the service sector. Making the transition (if there is one to make) should be relatively smooth.

Western – This sounds terrible but being a Western country and due to our education the UK is *supposedly* one of the most intelligent – although you wouldn’t think it talking to some of the people I once knew.

Multicultural – No other country in the world welcomes other nationalities like the UK. No other capital city has as much ethnic and religious diversity as London. As the world becomes even smaller (as we know it is) this diversification will only stand the UK in good stead of being the innovation and technical powerhouse of the world.

Okay okay, hype and patriotism aside, I still think I make good case. Ten years from now we’ll look back at what went on in the financial markets with contempt, disgust and embarrassment.

And if we don’t then, well, we have learnt nothing.

“Around the globe, we estimate that there are billions of news pages containing every story ever written. And it’s our goal to help readers find all of them, from the smallest local weekly paper up to the largest national daily.”

Of course, Google being Google, these articles will be easily searchable using the media company’s (Google is no longer *just* a search engine) technology. The blog post also says you can browse the articles as they were actually printed in the publication. Here’s an example.

From a research point of view this is very significant. Imagine being able to search every news article ever printed from the last 200 years directly from your Web. Here’s another question to the PR people out there. Will you count a news release generated article included in Google’s database as another piece of coverage?

I was going to link to Todd Andrlik to alert him to the news as I know he’s a collector of old newspapers. Glad I checked first though as he’s already spotted it.

Share of voice for the top 25 brands

The full report can be found on the Immediate Future website but if you ask nicely they’ll send you a copy via email.