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Business, PR General

Carphone Warehouse listens

{ 7 Comments \ Tags: , \ May25 }
Carphone Warehouse listens Editor of NMK and blogger at twopointtouch, Ian Delaney recently received poor customer service from mobile phone supplier, Carphone Warehouse. Ian, who has used the company for around four years, was due a phone upgrade and was contacted by a ...
Business

Innocent gets Twitter wrong

{ 11 Comments \ Tags: , \ Apr22 }
Innocent gets Twitter wrong Ask any British based PR or marketer about which brands they most admire and chances are Innocent Drinks will be somewhere near the top of their list. And rightly so. Innocent is a great brand which has been praised on ...
Business, Media, PR General

Don’t Panic Guide to social media

{ 5 Comments \ Tags: , \ Apr14 }
Don’t Panic Guide to social media ____________________________________________________ VENUE: THE MARRIOTT HOTEL, REGENTS PARK, LONDON DATE / TIME: FRIDAY 23 MAY 2008, 9.30AM TO 4PM TICKETS: £295 + VAT, £250 + VAT EARLY BOOKING & CHARITY RATE ____________________________________________________ ABOUT THE CONFERENCE The internet has revolutionised the way we seek and share information ...
Business, Media, PR General

The SEO benefits of blogger outreach

{ Comments Off \ Tags: None \ Mar17 }
The SEO benefits of blogger outreach Blogger relations, or blogger outreach as I like to call it, is a relatively new concept in the PR and marketing arena. Prior to blogs and other forms of social media, people working in our industry have never had such ...
Business, Media

List of YouTube Brand Channels

{ Comments Off \ Tags: , \ Mar4 }
List of YouTube Brand Channels It's been 18 months since YouTube launched its Brand Channels initiative which allows brands to customise their own YouTube page with background images, additional links and eradicate the standard banner advertising of a regular YouTube page. It's been quite interesting to ...
Business, Global, Media, Technology

Media Content World Summit: London

{ Comments Off \ Tags: \ Feb19 }
Media Content World Summit: London MEDIA CONTENT WORLD SUMMIT LONDON 29 FEBRUARY 2008 8AM - 5.30PM COURTHOUSE HOTEL KEMPINSKI (MAP) FULL PROGRAMME (PDF) Anyone going? I am. I'll be live tweeting it too. Follow me on Twitter. --------------------------------------------------------- Summit Chair - Sebastian Moertiz, President, MPEG Industry Forum Morning Keynote - ...
Business, Media, PR General

Facebook: the lobbying boiling pot

{ Comments Off \ Tags: , \ Feb12 }
Facebook: the lobbying boiling pot People often talk about the potential of Facebook as a platform for PR professionals. Who wouldn't? With 62 million active members around the world the potential of reach is phenomenal and every PR professionals wet dream. Thing is though, ...
Business, Global, Media, PR General, UK

Edelman release 2008 Trust Barometer survey

{ Comments Off \ Tags: None \ Jan22 }
Edelman release 2008 Trust Barometer survey As my mate, Simon Collister let me know today, Edelman's released this year's (and the eighth I believe) Trust Barometer survey. I already knew, though, as he and David Brain were 'live tweeting' it this morning. Here's a snippet: OVERALL MOOD ...

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