In the run up to the 2006 World Cup, MSN has this site which also has links to a number of MSN Spaces written by international football stars like Newcastle United and England striker, Michael Owen. Others include Totenham Hotspur and Dutch internation, Edgar Davids and Italian goalkeeper, Gianluigi Buffon.
Again, another example of how social media is been used to generate buzz.
Tip of the hat: Niall Kennedy
Technorati tags:
germany06, worldcup06
Stephen is a communications consultant based out of the UK. You can connect with him on Twitter or check out his LinkedIn profile. | Email Stephen
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