Another story I got via PR Week, is the introduction of a new website–Punditpal. Specifically designed for PRs and journalists, Punditpal is a database of contacts in expert areas. Here you can find contact details of experts in politics, media, defence, health etc. These categories are then divided into more sub-catergories.
The site is free to register, although the creator is considering using advertising for funding.
I think it’s a pretty good idea and hope it works as an excellent resource for PR businesses/practitioners.
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